My name is Ruchi and I'm a Digital Designer with Graphic, UX and Branding superpowers. As an enthusiast of Human Centred Design, I bring a distinctive flavour to any project by making a powerful balance between logic and emotion through empathy. Empathy is a strong virtue of both my design process and my persona.
I am a firm believer that design, if directed properly, can mobilize the world. As a 'Director of Change', I stand behind design to provide honest, strong and uncluttered solutions through my firm skills in Research, Conceptualization, User Experience & Interface, Brand Development and Storytelling. My design direction is deeply inspired by the concepts of minimalism and I like to create work in simple, clean and communicating formats.
The force of interest can unite two kinds of people where both have a common pursuit to achieve growth and learn. With my vast skills and creative knowhow, I wish to connect with anyone who believes that User-Centered Design Thinking can shape products & businesses in the right way.
Design Thinking, Conceptualization, Branding, Layout & Composition, Research, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Balsamiq, HTML, CSS, Copywriting, Experience Design, Visual Storytelling, Adobe Dreamweaver, InVision, Content Strategy, User Profiling
ART DIRECTION, BRAND DEVELOPMENT, UX/UI, VISUAL DESIGN